Marja Koopmans has spent her career assembling smart home building blocks where various devices like smart speakers, plugs, lights, vacuum cleaners, thermostats, and TVs communicate with each other. Perform tasks and chores. Make owner’s life easier and more efficient.
It’s no surprise that Koopmans, director of health and smart homes at Amazon, lives in a smart home and many of her devices are made by Amazon. However, she points out that the vision of “a home that works for you” cannot be realized by a single company alone.

Amazon has adopted that vision. “It’s not an easy job to stitch all these different experiences together across different devices and brands, but we believe that it’s what’s best for our customers, and that’s why we do the hard work.” he said Koopmans. working together. “
As such, Amazon has become a founding member and key contributor to Matter, a smart home standard aimed at connecting smart home devices made by different brands.
Matter began rolling out to devices across the smart home industry last month. At a launch event in Amsterdam, Amazon announced plans to bring Matter to Amazon devices, as well as important partnerships between Matter and other device makers. The new standard has the potential to solve some of the problems faced by smart home customers and developers.
Improved compatibility, reduced time and effort
Matter’s goal is to reduce the need for device manufacturers to build different versions of their products for different smart home systems. This allows us to focus on innovation on behalf of our customers and less on ensuring devices are properly connected to different systems. This is a frustration experienced by many customers today.

No customer wants to buy a smart device but finds it incompatible with their preferred smart home system. Matter can help resolve compatibility issues, so your customers can focus on finding and buying the products and features they need.
This means that when customers buy a Matter compatible device, they can be confident that it will work with the devices and smart home systems they already have in their home.
Guarantee a quality experience
Matter is a very exciting development, Koopmans said, but implementing the standard on more than 100 million Amazon devices will take time. So, starting with Matter over Wi-Fi, choosing Echo devices, and setting up Android with Amazon Smart Plugs, Switches, and Light Bulb this year, Amazon focused on delivering a high-quality customer experience before moving to Emphasized expansion to more operating systems. consumer products, and future devices.

You can pair over 30,000 devices with the Works with Alexa badge (WWA). This gives you confidence that your device has been tested and certified to work with Alexa. These devices use a wide range of wireless protocols such as WiFi, Zigbee, and Bluetooth Low Energy. Soon Matter joins them.
With the announcement of Matter, Amazon introduced a new product. WWA certification requirements For Matter devices. They support innovation and choice, and help improve the reliability and functionality of connected devices. Read the full Matter update from Koopmans.
Smart home promise
Ben Wood, Chief Analyst and CMO of CCS Insight, said Amazon is making it easy for device makers to build products that work together, and for consumers to easily build smart homes with products that help them in their daily lives. A news report said the company is making it possible to build “We believe the Matter standard shares the goal of enabling a more seamless experience for the industry, and if successful, will drive the next wave of growth in smart home technology,” said Wood. says.
“I believe that by working together across the industry, we can deliver better value to our customers and deliver on the smart home promise,” Koopmans said. “Smart homes should feel safer and more connected while saving time, effort and energy. By working to ensure that the